Lethal website design and content mistakes

Posted on 02. Feb, 2010 by Kit Elliott.

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If you look at enough websites, and this may be the case for yours as well, you’ll find the home page tends to be show pieces given little attention since the original design. Yet, for most websites, the home page is what gets a majority of the site’s traffic.

Arriving at your site either from an [...]

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You have an online business…So now what?

Posted on 01. Dec, 2009 by Kit Elliott.

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You’ve taken the time to get online either as a pure ecommerce site or the extension of a brick and mortar company. The site looks great, everything is working. You may have even invested in email campaigns, pay-per-click ads and some offline advertising. But what happens once prospects get to your site?
Of all the business [...]

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One Suggestion Guaranteed to Make You Money

Posted on 10. Nov, 2009 by Kit Elliott.

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If you’re the least bit entrepreneurial, like me, you probably have several projects in process and many other ideas orbiting in your mind. Here’s a piece of advice guaranteed to make you money: finish just one Internet project 100 percent to yield revenue. Four projects half done will always equal zero revenue and should be [...]

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Inbound Marketing Key to Increasing Website Traffic

Posted on 03. Nov, 2009 by Kit Elliott.

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The classic marketing model was outbound oriented and generally consisting of an inside sales force calling on prospects and customers, telemarketing, tradeshows, seminars, trade publication advertising and publicity and broadcast advertising. Over the past few years, electronic marketing has become an essential part of the marketing mix. Marketing efforts for even the most traditional companies [...]

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Who Do You Target with Keywords?

Posted on 27. Oct, 2009 by Kit Elliott.

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There are three reasons for putting keywords into search engines: browsing, comparing and buying. Do you know which group you are targeting just by virtue of your keywords?
Browsers often put in generic keywords. They’re looking for information or have just started their searches and don’t know what they’re looking for so they use broad terms [...]

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5 Ways to Bungle Your Website Traffic

Posted on 08. Sep, 2009 by Kit Elliott.

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The primary reason for having a website is so prospective customers with money will find you online. Seems obvious. Yet common obstacles built into so many websites actually prevent prospects from ever arriving to see the perfect solutions you have for their problems. Avoid these five website mistakes and significantly impact your organic search engine [...]

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Test different variables to increase response rate

Posted on 11. Aug, 2009 by Kit Elliott.

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Unlike direct response marketing of yesteryear where tens of thousands of pieces were printed and mailed at great expense, testing variables in electronic marketing is easy and inexpensive. There is no excuse not to test a variety of elements within your campaign. And, there is no excuse not to keep testing even when you find [...]

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Two Sides to Affiliate Programs: Affiliates and Product Owners

Posted on 29. Jul, 2009 by Kit Elliott.

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I see a ton of affiliate training out there, but very rarely do I see courses and training for product owners.

UNTIL NOW! Last week, I sent an email out letting people know of the most exciting training course out there for product owners. You can check out the free videos on CPA training here.
For those [...]

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The Power of CPA Can Grow Your Business to the Uber-Guru Status!

Posted on 27. Jul, 2009 by Kit Elliott.

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A lot of people ask me “Kit, what’s the future of marketing?”Well, here it is….Click Here to See the Future of MarketingGet this…“This is CERTAINLY one of the best free content I have seen in all my 12-year IM life. You just spill the beans on the secrets on perpetual money-making. Generating traffic from scratch [...]

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Can The Free Advertising Academy Really Help My Business?

Posted on 04. Jul, 2009 by Kit Elliott.

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Erland from Burnet, Texas writes in:

Please advise if the course is going to help me in the upcoming months by providing specific ideas relating to product selling.
Actually, every business should be in the information business. Let me explain:If I was selling home decor gifts, I’d make more money if I positioned myself as an expert.For [...]